This month we released a summary of our research findings on the understanding, attitudes and perceptions of New Zealanders on Digital Identity. The findings are stark - they highlight a massive gap between what people would like to see when it comes to protecting and managing their data online, and the reality of the transparency and control they can actually exercise. This report in Wired magazine further elaborates on that sentiment. This is our challenge and our opportunity. Done right, a collaborative and inclusive Digital Identity ecosystem will allow its users both transparency and control, as well as an assurance that their data is kept safe and secure. The research findings will help us to close the gap, and in particular, work with technology providers and businesses to move away from the current paradigms of data harvesting and limited control.

A total of 79 percent of New Zealanders are concerned about the protection of their identity and use of personal data by organisations, according to a research survey commissioned by Digital Identity New Zealand (DINZ).

A group of organisations and government agencies, has been set up to connect everyone in New Zealand that cares about digital identity.